Borboa·Services

Borboa Services · Culiacán, México — working for companies in the United States

Six things I do, all in writing, all priced on this page.

I am René Borboa, a Mexican-trained accountant working alone. U.S. companies hire me for written work their own team has no time for, or cannot do in Spanish. Every price is below, every limit is stated in the service it belongs to, and nothing on this page claims a client I do not have.

Starting prices in U.S. dollars. Nothing here is sold as a package with anything else, and nothing renews on its own.

01

Quote Recovery

$75 per reply

Every service company has quotes it sent and never closed. Not a no — just silence, and a deal nobody had time to chase twice. I reopen those conversations in writing, under your brand and with your approval of every message, and hand your sales team only the people who reply with real interest.

What this is notNot your sales team. I reopen the conversation and route the replies; I do not negotiate, quote or close on your behalf. CRM access, if you grant it, is guest-level and read-only.
What you get
  • $75 for every old quote that replies and agrees to talk again. Nothing if nobody replies.
  • You see each reply before you pay for it. Nothing up front, no monthly fee.
  • A plain report at the end: sent, replied, worth pursuing — including if it is zero
10 questions about this service
How do you get into our CRM?

You create a guest login with read-only, view-only permissions — the same restricted access you would give an outside auditor. I can see the dormant quotes I am working; I cannot edit records, add users, change settings, or touch your active pipeline.

You can revoke that access at any point, no questions asked. If your CRM has no guest role, a spreadsheet export of the dormant records works just as well.

Will this look like spam to our old prospects?

No mass blasts and no purchased lists — only people who already asked your company for a price. Every message carries a real reply-to address, a physical mailing address and a one-line opt-out, and you approve the wording before anything sends.

Anyone who replies asking to be removed is removed that day and never contacted again.

What does it cost?

$75 for every old quote that replies and agrees to talk again. Nothing if nobody replies. You see each reply before you pay for it.

No percentage of closed deals and no long-term contract.

What exactly counts as a qualified opportunity?

A written reply from the original contact, or someone they hand it to, saying they want to talk about the work again: asking for an updated price, asking to schedule a walkthrough, or asking what the next step is.

An out-of-office, a bounce, a no, or a 'not right now' does not count and does not trigger the second payment. I would rather define this narrowly and have you paying only for real interest.

How many replies should we realistically expect?

I do not know yet, and I am not going to make up a number. I have not completed a paid job yet, so I have no result of my own to quote you.

What I can promise is that you will see the real figure: how many were contacted, how many replied, how many were worth pursuing, reported plainly at the end — including if the answer is zero.

What happens if nobody replies?

You pay nothing. You still get the report, with what was sent, what came back and my read on why. That is the risk I carry.

What happens to a reply once we get one?

It goes straight to whoever on your team you name, with the original quote attached and the context of why we reached out.

I do not negotiate, quote or close on your behalf. That stays with you.

We don't have a CRM, just spreadsheets. Does this still work?

Yes. A spreadsheet export of quotes older than your chosen follow-up window is all I need. No CRM login required in that case.

Can you do this for an industry other than commercial cleaning?

Probably, but I would tell you honestly how much of my preparation carries over. I built the process around commercial cleaning, so I know the objections and the language of that trade.

If your business quotes work and loses track of the quotes, the method is the same. Write to me and I will say plainly whether I am the right person.

What happens after the 30 days?

You get a plain report: records worked, replies received, opportunities worth pursuing. You decide from there whether to run another batch, hand it to your own team, or stop.

02

Written follow-up sequences

$129 per sequence

Five follow-up emails written for your business, your voice and your objections, with the subject lines, the intervals between them and a note on what each one is doing. Ready for your own team to send. Twenty minutes of writing on your side; no call.

What this is notNot a campaign I run for you, and not set up inside your email tool. You get the text and the timing; your team presses send.
What you get
  • Five emails with subject lines and sending intervals
  • The opt-out line and compliance elements already in place
  • Both languages for the same price if your market is bilingual
10 questions about this service
What is the difference between this and Quote Recovery?

In Quote Recovery I do the sending and the tracking for you. Here I write the sequence and hand it over — your team sends it, from your systems, on your schedule.

If you already have someone who can push send and watch replies, this is the cheaper path and the right one.

What do I receive for $129?

Five emails written for your business, with the subject lines, the sending intervals between them, and a short note on what each one is doing and why it is placed there.

Plus the opt-out line and the compliance elements each message needs, so nothing has to be added by whoever sends them.

What do you need from me to write it?

What you sell, who you sell it to, the three objections you hear most, roughly what a job is worth, and two or three emails you have sent before so I can hear your voice.

Twenty minutes of writing on your side. No call.

Is this a template you send everyone?

The structure is the same — five messages, spaced, each with a job. The words are yours: your objections, your trade's language, your price range.

I am not going to pretend the framework is invented fresh each time. What you are paying for is the framework applied honestly to your situation, not a generic file with your name pasted in.

How long until I get it?

Three business days from the moment I have your answers. One round of revisions is included after you read it.

Can I use it for cold outreach, not just old quotes?

You can, and I will write it that way if you ask, but I will also tell you it works less well. A follow-up sequence leans on the fact that the person already asked you for a price — that is most of its power.

Cold outreach starts from nothing and needs a different opening. Same price, lower expectations, and you should know that going in.

What response rate should I expect?

I am not going to give you a number I cannot stand behind. I have no completed paid campaign of my own to cite, and any figure I quoted would be borrowed from someone else's market.

What I can tell you is that the sequence will be sendable, compliant and written in your voice. What it earns depends on your list and your prices.

Will you set it up inside my email tool?

Not included. You get the text and the timing in a document your team pastes in.

If your mail is landing in spam, the $149 deliverability setup is the thing to buy before this one — a perfect sequence nobody receives is worth nothing.

Can you write it in Spanish as well?

Yes, both languages for the same $129, if your market is bilingual. It is written twice, not translated — a follow-up email that reads translated does not sound like a person.

What if I read it and it does not sound like me?

Tell me what is off and I rewrite it once, included. That is what the sample emails you send me are for — to get the voice close on the first try.

If after that revision it still is not right, I would rather return your money than have you send something in your name that you do not like.

03

Stop others sending email as your company

$149 one-time

Right now, anyone can send an email that appears to come from your domain — including a fake invoice to one of your own clients. Three DNS records stop it: SPF, DKIM and DMARC. Those same three records are what Gmail and Outlook check before deciding whether your real mail reaches the inbox or spam. Most small companies have one of the three, or none, and nothing warns them. Don't take my word for it — put your domain into any free DMARC checker and look.

What this is notNot a security audit of anything but your mail records, and not a guarantee of the inbox. I never need access to your mailboxes, and you can hand the records to your own IT person instead of giving me anything. These records stop others sending as you; they do not make a purchased list welcome.
What you get
  • A report of what your domain publishes today, what is missing, and the exact records to add
  • Those records handed to whoever runs your DNS — or put in by me with temporary access, your choice
  • A re-check from the outside once they are live, plus what a DNS record cannot fix
10 questions about this service
Can someone really send email pretending to be my company?

Yes, and it takes no hacking at all. Email was designed so that anyone can type any address into the "from" field. Without the right records on your domain, the server receiving that message has no way to tell your real invoice from a forged one sent to the same client.

The three records that stop it are SPF, which lists the servers allowed to send as you; DKIM, which signs each message so it cannot be altered on the way; and DMARC, which tells receiving servers what to do when a message fails those checks, and reports back to you on who has been trying.

The same three records are what Gmail and Outlook check before deciding where your own mail lands. Without them your mail is unverified, and unverified mail goes to spam.

Will this guarantee my emails reach the inbox?

No, and nobody can guarantee that. These records make your mail verifiable — they do not make it welcome.

If you send to purchased lists, write subject lines that look like ads, or get marked as spam often, you will still land in spam with perfect records. This fixes the technical half. The content half is yours.

Do you need access to my email account?

No. I need access to your DNS settings — the control panel at your domain registrar or hosting provider. That is where the records live.

If you prefer not to give me that access, I will send you the exact records to paste in and check the result afterwards from the outside. That works fine and costs the same.

Is there any risk of breaking my email while you do this?

There is real risk if it is done carelessly, and you should know that. A wrong SPF record or a DMARC policy set to reject too early can cause your legitimate mail to be blocked.

That is why I record what your settings looked like before I touch anything, and set DMARC to monitoring first, then tighten it only after the reports come back clean.

How long does it take?

The records go in the same day. DNS changes then propagate, usually within a few hours and up to 48 in stubborn cases.

Useful DMARC reports take one to two weeks to accumulate, so the honest timeline to a finished, tightened setup is two to three weeks — most of it waiting, not working.

What is in the report?

What your setup looked like before, what each record now says and why, the results of the standard public checks, and a plain-language list of anything still hurting you that a DNS record cannot fix.

No jargon without an explanation next to it. If you want to hand it to an IT person later, it will make sense to them too.

Does this work with Google Workspace, Microsoft 365 or my own server?

Yes to all three, and to the combinations. If you send through more than one system — a mail provider plus a CRM plus an invoicing tool — that is exactly the case where SPF is usually already broken, because most people forget the third one.

What if my domain is already partly configured?

Common, and often the source of the problem — two SPF records where only one is allowed, or a DKIM key from a provider you stopped using. I audit what is there, remove what conflicts and keep what works.

The price is the same whether I start from nothing or from a mess.

What happens if I add a new sending tool next year?

SPF will need one more entry, or that tool's mail starts failing. I will note that in the report so you know what to do, and you or your provider can add it in five minutes.

If you would rather I do it, write to me. It is a small job, not a new $149 setup.

Why should I pay for this when there are free guides?

If you are comfortable in a DNS panel, the free guides are genuinely enough and I would rather you save the $149.

What you are paying for is that someone who has done it does it, checks it from the outside, and writes down what was wrong — plus not spending an afternoon learning DNS syntax to fix something that is invisible when it works.

04

Spanish review for the U.S. Hispanic market

$50 per page

Your page, emails or ads read by a native Mexican speaker with a business eye. Machine translation gets the words right and the tone wrong — this is the pass that fixes register, regional wording and anything that reads foreign. Send English and get Spanish back, or send Spanish that came out of a machine and get it fixed. Same price either way.

What this is notNot a certified or sworn translation. For a court, an immigration filing or an official record you need a certified translator, and I am not one.
What you get
  • The corrected text, ready to paste
  • A short list of the changes that were judgment calls, with the reason
  • Next business day for one to three pages; one revision included
  • $450 for a whole site up to ten pages, once the first one shows you it is worth it
10 questions about this service
Is this translation or review?

Both, at the same price. If you send English, you get Spanish. If you send Spanish that came out of a machine or a bilingual employee, you get it fixed.

The second case is the more common one, and usually the more valuable — the words are already right and the tone is what is costing you the reader.

What counts as a page?

Roughly 400 words of finished Spanish. A landing page, a set of three or four emails, or about six ad variations each tend to land inside one page.

Send me what you have and I will tell you the count before you pay anything.

Which Spanish do you write?

Mexican Spanish by default, which is the right choice for most of the U.S. market. Ask and I will write it neutral instead, which reads slightly flatter but travels further.

If your customers are mostly Cuban or Puerto Rican in Florida, or Central American, I will tell you where my Mexican ear is a limitation rather than guess at wording I do not own.

Why not just use a machine translator?

Machine translation is genuinely good now at meaning. Where it fails is register: it writes formal when your brand is warm, it picks the dictionary word over the word people actually say, and it translates idioms literally in a way that reads foreign without being wrong.

For internal notes, use the machine. For anything a customer reads before deciding to trust you, the difference is worth $50.

Do you edit my file or send me notes?

Both. You get the corrected text ready to paste, plus a short list of the changes that were judgment calls rather than errors, with the reason.

The list matters because you may disagree with a couple of them and you should be able to see which ones they are.

What file formats do you accept?

Plain text, Word, a spreadsheet, a PDF or a Google Doc link. For a website, a document with the text is safer than the live page, so nothing gets missed.

I do not edit inside your website builder or your ad platform. You paste the finished text.

How long does it take?

One to three pages, next business day. Longer jobs get a date before I start, and if I am going to miss it you hear from me before the date, not after.

What if I disagree with a change?

Tell me and I revise it, once, at no charge. If your team has a house style or words you never use, send that first and I will work inside it.

Can you review ads and landing pages, not just documents?

That is most of the work. Ads are where bad Spanish costs the most, because you are paying for every impression of a line that reads translated.

I will also flag a headline that is correct Spanish but will not work as a headline, which is a different problem and worth knowing about.

Are you a certified translator?

No. I am a native Mexican speaker who reads and writes business English and has an accounting background, which is why I am useful on commercial and financial copy specifically.

If you need a certified or sworn translation for a court, an immigration filing or an official record, you need a certified translator and I am not one. I will say so rather than take the job.

05

Mexican invoice (CFDI) validation

$250 per month

If you buy from Mexican suppliers, every invoice is a CFDI — a tax document only the SAT, the Mexican tax authority, can confirm. A supplier can cancel one months after issuing it and nothing in your inbox tells you. I check each one against the SAT portal monthly and report what is valid, what is cancelled and what is missing, in English.

What this is notNot tax advice. I verify documents and tell you their status; what that means for your books is your accountant's decision, and I sign nothing filed with any tax authority.
What you get
  • Up to 100 invoices a month, each checked against the SAT
  • A spreadsheet plus a one-page English summary of what needs attention
  • Cancelled invoices flagged with date, amount and supplier
10 questions about this service
What is a CFDI and why does it matter to me?

A CFDI is the only legally valid invoice in Mexico. It is an XML file digitally stamped by the Mexican tax authority, the SAT, and the PDF your supplier emails you is just a printout of it — the XML is the document.

It matters because a supplier can cancel a CFDI after issuing it, sometimes months later, and nothing in your inbox tells you it happened.

Why can't my own accountant do this?

They can, if they read Spanish and have time to query the SAT portal invoice by invoice every month. Most U.S. accounting teams have neither.

I am not replacing your accountant. I am handing them a checked list in English so they are not working from a folder of PDFs in a language they do not read.

What exactly do you check?

For each invoice: that it exists in the SAT's records, that its current status is valid and not cancelled, that the issuer's tax ID is registered and active, that the stamp is genuine, and that the total and the tax breakdown match what your records say you were billed.

What do I have to send you each month?

The XML files your suppliers sent you. If you only have PDFs, most of them carry the stamp data and I can still check them, but ask your suppliers for the XML going forward — it is their legal obligation to provide it.

You do not give me access to any account of yours. You send files, I send back a report.

What happens when you find a cancelled invoice?

You get it flagged with the date it was cancelled, the amount involved and the supplier's name, so your accountant can decide how to treat it and you can go back to the supplier.

I do not contact your suppliers or dispute anything on your behalf unless you ask me to in writing.

Is this tax advice?

No, and I want that stated plainly. I do not hold the Mexican cédula profesional, so I do not give tax opinions, I do not tell you what to deduct and I do not sign anything filed with any tax authority.

What I deliver is verification: this document is valid, this one is cancelled, this one is missing. What that means for your books is your accountant's call.

How many invoices does the $250 cover?

Up to 100 invoices a month. Above that, write to me and I will quote it before you send anything — I am not going to surprise you with an overage.

If you are consistently under 20 invoices a month, tell me, because a monthly service may be more than you need.

What do the reports look like?

A spreadsheet with one row per invoice — supplier, tax ID, date, amount, currency, SAT status, date checked — plus a one-page English summary at the front listing only what needs your attention.

If a month is clean, that summary is one sentence. That is the point.

How far back can you check?

The SAT's public query covers current status, so I can check an invoice from several years ago and tell you whether it is valid today. That is usually what you want to know.

A first-time review of a backlog is quoted separately from the monthly service, since the volume is different.

Can you do this for invoices from other countries?

No. This works because Mexico has a central government system that can confirm an invoice, which most countries do not have.

For suppliers elsewhere I can organize and summarize the documents, but there is no authority to check them against, and I will not pretend otherwise.

06

Document support for buying in Mexico

$350 per case

Buying property in Mexico means a notary, often a bank trust, and a stack of documents in Spanish. I build the checklist your specific purchase requires, track what has arrived and what is missing, and send you a plain English summary of every paper you receive — what it says, and what it does not say.

What this is notNot legal or real estate advice, and not a title search. I do not value property, attend closings or certify that a title is clean. Your own attorney, notary and agent handle and sign the transaction.
What you get
  • A checklist of every document your purchase requires
  • A plain English summary of each document as it arrives
  • Written translation both ways between you and your notary
10 questions about this service
Are you a real estate agent or an attorney?

Neither, and this is the most important answer on this page. I do not hold the Mexican cédula profesional, I am not a licensed real estate agent, and I am not an attorney or a notary.

I organize, translate and track documents. Your own agent, notary and attorney handle the transaction and sign it. If you do not have those people yet, get them before you hire me.

So what do I actually get for $350?

A checklist of every document your specific purchase requires, a running record of what has arrived and what is missing, and a plain English summary of each document you receive telling you what it says and what it does not say.

Per case, through closing, not per hour.

What is a fideicomiso and do I need one?

Mexican law restricts direct foreign ownership of land within roughly 50 kilometers of the coast and 100 kilometers of a border. In that zone, foreign buyers commonly hold residential property through a bank trust called a fideicomiso, where a Mexican bank holds title and you hold all the rights of use, rental and sale.

Whether it applies to your property, and whether a trust or a Mexican company is right for you, is a question for your attorney. I can explain what the documents say; I cannot advise you on the structure.

Can you tell me whether a property is a good deal?

No. I do not value property, I do not comment on price and I do not recommend properties or developers.

What I will do is tell you when a document you were given does not say what you were told it says, which is a different and more useful kind of help.

Will you catch it if something is wrong with the title?

I will flag what I can see — a name that does not match, a document that is missing, a date that does not line up, a lien noted in a certificate, a tax receipt that is not current.

I cannot certify that a title is clean. Only a public registry search performed by a notary or attorney does that, and you should pay for one regardless of whether you hire me.

Do you go to the property or attend the closing?

No. This is written, remote work. I do not inspect buildings, take photos, meet sellers or attend a signing.

If you need someone physically present, you need a local representative, and that is a different service from a different person.

How long does a case usually run?

A coastal purchase through a bank trust commonly runs two to four months from offer to closing, mostly waiting on the bank, the permits and the notary.

The $350 covers the case through closing on that kind of timeline. If your case stretches past six months for reasons on the seller's side, I will tell you rather than quietly stop answering.

What if my Spanish-speaking notary and I cannot communicate?

That is a large part of why this service exists. I translate their written requests into English for you and your written answers into Spanish for them, so the record of what was asked and answered exists in both languages.

In writing only. I do not interpret on calls.

Do you help with taxes on the purchase or the eventual sale?

I can organize and explain the documents involved — the acquisition tax receipt, the property tax statements, the notary's calculation. I cannot advise you on tax treatment in Mexico or in the United States.

Cross-border property tax is a specialist's job on both sides of the border, and you want a licensed one.

Have you done this for a foreign buyer before?

Not as a paid client, and you should know that before you hire me. What I have is Mexican accounting training, the ability to read these documents natively, and experience organizing and verifying paperwork.

If you would rather hire someone with a track record of closed cases, that is a reasonable decision and I will not argue with it.

The same for all six

How I work, whichever one you pick

Written, never a call

Everything I do produces a written record you can forward, search and check later. I read and write business English comfortably; speaking it on a call is a real limitation of mine, and I would rather say so than waste your time.

One person, and you are hiring him

No team, no agency, no subcontractors. When you write, I am the one who reads it and does the work. The limit is capacity; the advantage is that nothing gets handed to a junior you never met.

Paid in dollars, invoiced like any vendor

Through Payoneer, in U.S. dollars. One payment on delivery for the smaller services; $75 per reply for Quote Recovery, after you see it. I will sign your NDA — send yours rather than asking for mine.

No licence, and I say where that stops me

I finished the accounting degree in Mexico and hold the certificate of studies, but not the cédula profesional. So I organize, verify and translate documents and explain what they say. I do not sign tax filings, legal opinions or real estate transactions.

The 10 questions worth asking before you hire anyone
Who am I actually hiring?

Me, René Borboa, and nobody else. There is no team, no agency behind this and no subcontractors. When you write, I am the one who reads it and I am the one who does the work.

That is a limit and an advantage. The limit is capacity. The advantage is that nothing gets handed to a junior you never met.

You're in Mexico. What does that mean for me?

It means my cost of living is lower, so my prices are lower than a U.S. provider doing the same work. It also means I am in the Pacific time zone, the same as California and two hours behind Texas.

It also means you are hiring across a border. If that is a problem for your company's rules, better to know now than after you have paid.

How do I pay you from the United States?

Through Payoneer, in U.S. dollars. You get an invoice and pay it like you would any other vendor. No wire to a foreign bank and no cryptocurrency.

For Quote Recovery you pay $75 per reply, after you see it. For the smaller services it is one payment on delivery.

Will you sign a non-disclosure agreement?

Yes, and I would rather you send yours than use one of mine. Send it before you send me anything sensitive.

A signed NDA is a commercial agreement, not legal advice, so signing one is inside what I can do.

You work alone. What happens if you get sick?

The work stops and I tell you the same day. There is no backup person, and pretending otherwise would be a lie.

That is why nothing I sell requires me to be available at a fixed hour. Everything is written work with a delivery date, so a two-day delay is a delay, not a broken service. If a delay costs you money, tell me before we start and I will say whether I can take the job.

Are you a licensed accountant?

I finished the full accounting degree in Mexico and hold the certificate of studies, but I do not hold the cédula profesional, which is the Mexican professional license.

So I read, organize and verify documents, and I explain what they say. I do not sign tax filings, legal opinions or real estate transactions. When something needs a licensed signature, it goes to your attorney, notary or CPA.

Why don't you take phone calls?

I read and write business English comfortably. Speaking it on a call is a real limitation of mine, and I would rather tell you that than waste your time on a bad call.

It turns out to be a fit for the work: everything I do produces a written record you can forward, search and check later. Nothing important lives in someone's memory of a call.

When will I hear back from you?

Within one business day, in writing, in English or Spanish. I work Monday to Friday on Pacific time, with a break in the early afternoon.

If something will take longer than promised, you hear that from me before the deadline, not after.

Do you have clients or testimonials I can check?

No. Not one paid client yet, no testimonials, no case studies and no logos. This business is new and you would be among the first.

I could have filled this page with invented praise. I did not, because the one thing I am selling is that I report numbers as they are. Quote Recovery is paid per reply precisely so you do not have to take my word for anything.

What do you do with my data?

I use it for your job and nothing else. I do not resell it, I do not add it to a list, and I do not reuse a client's contacts for another client.

When a job ends, you can ask me to delete everything you sent and I will confirm in writing that it is gone.

A note from the founder

Why there are six and not one

I am a Contador Público — an accountant, not a marketer. Before this I spent years inside accounting firms, an insurance agency, and B2B sales tied to real estate and mortgage credit. What I kept seeing was work that nobody had time to finish: a quote sent and never followed up, an invoice nobody verified, a document in Spanish nobody on the U.S. side could read.

These six are the ones I can actually do well from a desk in Culiacán, in writing, without a licence I do not hold. There used to be a seventh — hand-built prospect lists — and I took it down, because at the price it made sense to charge I would have been selling slow manual work against software that does it better. I would rather drop a service than defend one.

I am not going to pretend any one of them is a specialty built over a decade. They are priced honestly, the limits are written next to each one, and if the answer to your question is that I am not the right person, that is what you will get in writing.

— René Rafael Borboa Espinoza, Contador Público · Culiacán, México

Tell me what you need

Pick one of the six, add a line or two of context, and send it. You are writing to me directly — there is no inbox queue and no sales team in between.

You get a written reply within one business day, in English or Spanish. No obligation, no call, and no request for access to anything until you have decided to go ahead.

I work Monday to Friday on Pacific time. If something will take longer than I promised, you hear it from me before the deadline.

Only the fields I actually need to answer you. No phone number, because I do not take calls and it would sit unused. Nothing you send here goes on a list, and I do not pass it to anyone.